The PVF attracts hundreds of spectators at the 2012 NGO Expo during a live perfomance by Artists for Democracy. This is an edutainment platform used by various NGOs to stimulate public debate on issues in line with the Expo theme. 2012 ‘s theme was coined in relation to the 50th anniversary celebration by NANGO.Artists for Democracy in Zimbabwe Trust (ADZT) held the NGO Expo Road show and Peace concert on the 5th of September 2012. The activity was conducted in two parts whereby the morning session was a roadshow in the Harare CBD mainly targeting bus terminuses such as Copacabana, Market Square, Charge Office and 4th street. This was done using a roadshow advertising truck roving around town playing music and an MC chanting out messages of peace. The selected roadshow bus terminuses are where most people catch their transport and drop off point; this was a mobilization strategy to invite people to the main concert later in the day. The concert then began in the afternoon at 1pm at the Harare gardens main stage, where artists performed preaching messages of peace. Lined artists were Zvido zvevanhu traditional dance group, Dino Mudondo and Sniper.